Bite were the first to take Ambre Solaire suncream out to events and onto the UK’s beaches in volume. 

 

Our first year provided a modest set comprising feather flags and sampling stations positioned onto 42 of the UK’s most popular beaches – from the sunbathing beaches of the south coast to the surfing beaches of Cornwall – exposing the brand to over 20 million beachgoers. The first year proved such a hit that we were commissioned to build the Ambre Solaire Safe Sun experience unit – an imposing 15m trailer with interactive games, advice and a showcase for new products.